OUR MANIFESTO
The best way of working for future proof companies
We challenge the old playbook.
People as growth levers, not weight.
Hiring for now, not for what's next
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No clear definition of success, relying solely on nice sounding JDs;
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Gut feeling over structured processes;
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Disengaging interviews based on ad-hoc moods;
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Confuse culture fit with personality;
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Too much culture fit vs culture growth;
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People outgrow or outgrown by the business soon;
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Hiring too late or too early;
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Boring vanilla onboarding instead of setting people up for success.
Scaling Chaos, Not Leadership
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Promote high performers without preparing them to lead.
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Leave managers unsupported, unclear, and overwhelmed.
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Not driving performance, just measuring it.
Buying Tools Instead of Embedding Performance Systems
Throw in an HRIS, a 360 platform, and a few OKR workshops
Confuse activity with architecture.
End up with silos, complexity, and no real performance engine.
Treating Culture Like a Mood, Not a System.
Confusing a "Nice" Culture with a Performance Culture
Rely on vibes, slogans, and snacks instead of structure
Hope that “culture happens” without the levers that drive it.
Prioritize harmony over clarity, and comfort over accountability.
Everyone’s “happy” — but no one’s executing.
Why it works
We’ve partnered with startups, scale-ups, SMEs, and unicorns that outperformed the odds—not by outspending, but by out-executing. Intendid is built from real-world experience. It’s not HR-as-usual. It’s a growth engine.
Embedded business performance.
Growth engine, built to last.
Get results fast - where, when, how it matters.
What we believe in
When you reach performance, growth becomes inevitable.
The operating rhythm of companies doesn’t live in the business plan—it lives in the people.
Companies can go as far as their people can go
What we stand for
Our vision
Make work worth it. One company at a time. To redefine business growth by making high-performance culture the norm—not the exception
Our mission
To empower high-growth companies to scale by turning People into a repeatable, strategic advantage. We help startups, scale-ups, and SMEs unlock business growth by building the People system that drives clarity, execution, and scale.
Why it matters
Not every company gets People right.
The ones that do? They win. The biggest untapped lever for growth is not more capital, tools, or tactics—it’s building a team that’s aligned, trusted, and built to execute.